"See an Olympic Games, taste cate " Beijing Olympic Games is fervent 2008 during undertaking, enterprise of meal of Beijing much home combines Olympic Games element and cate faultlessly rise, let a person find everything new and fresh. According to statistic, the abroad tourist that there is 500 thousand person-time about during the Olympic Games and numerous domestic tourist enter Beijing, although this number is less than the anticipation before, but 2008 Olympic Games or the development that drove Beijing meal line of business, offerred an opportunity that meets hard for Chinese traditional cate especially. In the meantime, because partial person comparatives to be during the Olympic Games,sell, domestic majority is great in the business sells to compare flourishing outside urban meal.

Olympic Games place is circumjacent meal supply and demand two flourishing

Report of data of meal of the Beijing before the Olympic Games shows, suffer stimulation of Olympic Games business chance, market of meal of periphery of Olympic Games place is active, with " bird's nest " wait for place of 10 Olympic Gameses to be example, from arrive since 2006 at present, business of meal of its place periphery door number increases 2386, the Olympic Games is preliminary already to structure of Beijing meal market and the influence that consume heat show.

Data shows, in before the Olympic Games two years of time of half, the cafeteria of periphery of place of match of these 10 Olympic Gameses increased 2386, add 822 newly 2006 among them, growth quantity is most apparent 2007, add 1122 newly, add 892 newly first half of the year 2008. The netizen of the corresponding period commented on an amount to also increase many 70 thousand, market of this area meal presents a supply and demand the trend of two flourishing.

Among them, the Olympic Games builds place country stadium (bird's nest) , national natant center (water is cubic) , house of Beijing Olympic basketball since 2006 circumjacent cafeteria amount grew 182 respectively the home, 170, 193, increase rate is 75.8 ％ , 76.9 ％ , 154.4 ％ respectively. Build place apparent to the radiation effect of circumjacent meal market. And the restaurant growth quantity of Beijing University gymnasium and periphery of gymnasium of college of Beijing grain industry is most apparent, 554 grow respectively since 2006 the home, 442. College of back of place of match of Olympic Games of this two place, and be in Haidian area popular trade group, stream of people is older, restaurant business door increase sharply shows the confidence to market of the meal after this area Olympic Games.

Beijing hopeful is become " world cate "

The expert predicts before, the Olympic Games was mixed to China 2008 those who hold a city is all-around drive, make Chinese meal course of study has 20 billion yuan increment this year. Department of Commerce is forecasted, the Olympic Games predicts to will be pulled move consumption of meal of the 3rd quarter to grow 24.7% compared to the same period, accommodation of the 3rd quarter and turnover of meal course of study will achieve 380 billion yuan. "There is 450 thousand about during the Olympic Games - of 500 thousand person-time enter a country guest, the travel income that brings nearly 400 million dollar for Beijing. " deputy director general of Beijing tourism bureau rebukes Yu Mei says. Dietary consumption is occupied at least among them two into. According to forecasting, beijing annual enters a country and domestic tourist will be achieved 5 million person-time and 120 million person-time, the meal line of business that joins related also enters great progress " gold period " , after hopeful becomes afterwards Paris, Hong Kong " of world cate " .
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