Chinese cooking association releases " industry of 2007 China meal runs a report " the analysis thinks, the Beijing Olympic Games 2008 will bring the increment market of 20 billion yuan of RMBs to Chinese meal course of study.

" report " think, the business chance of meal course of study basically comes from village of Olympic Games place, Olympic Games, media village to wait during Beijing Olympic Games " Olympic Games area " match meal and " area of blame Olympic Games " recreational meal.

The data that provides according to BOCOG is forecasted, "Olympic Games area " meal service will recieve the 280 thousand right-and-left Olympic Games that comes from 200 many countries and area relevant personnel. In around inside time of 60 days, the meal that needs to offer large-scale, diversification and high quality serves. Of dimensions big, of last a period of time long, to domestic meal course of study be unprecedented.

"Area of blame Olympic Games " the tourist market that meal serves to basically be aimed at periphery. Occupy official data to show, spot audience will amount to 7 million person-time during Beijing Olympic Games. Occupy concerned respect additionally to forecast, beijing entered a country 2008 tourist will achieve 5 million person-time, domestic tourist will achieve 120 million person-time. The meal market that the meal demand of the domestic and international tourist that a large number of swarming into also will give Beijing brings tremendous business chance.

" report " point out, concern chief introduction according to BOCOG, be in " Olympic Games area " in meal cookbook, western-style food will be occupied 70% , and Chinese meal first time holds the proportion of 30% . This is the company of numerous China meal that has native land advantage, the meal enterprise that is Beijing especially offerred first-rate opportunity.